Wednesday, February 1, 2012

CAO debuts new La Traviata frontmark

Following in the footsteps of the highly successful Ecuadoran-wrapped CAO La Traviata Luminoso, the new Maduro version features a Connecticut Broadleaf wrapper to lend a touch of sweetness to the critically-acclaimed blend. At 4.5” x 50, the new Rothschild will be available for an SRP of $5.10 per cigar, or $153 for a 30-count box. “CAO La Traviata ‘Luminoso’ is one of our top sellers, so it was only natural that we gave CAO fans a new take on one of their favorite cigars,” said Ed McKenna, CAO’s senior brand manager. “Rick Rodriguez and I are looking forward to receiving some great feedback about CAO La Traviata Maduro Luminoso on our website,”

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